Fairline China continues to expand
Published: Thursday, 25 July 2013
Jebsen Marine, distributor for leading luxury motor yacht manufacturer Fairline Boats across China, is delighted to announce the recent appointment of Bagary Yacht Industry Management Company Limited as a new local partner in Dalian, North China, trading as Fairline Dalian.
Lars Petersen, General Manager at Jebsen Marine, commented: “Dalian has always been an important boating destination in North China and this is a key appointment for Fairline Boats. As the luxury yacht market continues to develop, I am confident we will see even more Fairline motor yachts in Dalian and that this will be an important area for the brand.
“Our new local partner, Fairline Dalian, is not only committed to the Fairline brand but they also have vast experience in the local market and will be opening a new office in Dalian soon. The recent delivery of our the flagship Squadron 78 into China, alongside the additional sales in South China and Hong Kong, further demonstrate the potential of the Chinese market, and that the Fairline brand’s superior quality is the right luxury yacht brand for customers. I wish the team at Fairline Dalian much success and am looking forward to welcoming even more happy Fairline owners to the brand.”
Tom Richardson, Fairline Yacht Specialist for Asia Pacific, commented: “China is an extremely important market for Fairline Boats and this appointment is an excellent example of the investment Fairline Boats and Jebsen Marine are making to stay one step ahead of the rapidly developing Chinese luxury yacht market. I am very pleased to have the Bagary team join our sales operation in Northern China, they have an extensive understanding of the yachting industry in Dalian, and I am sure they will continue to provide a world-class service to all our new Fairline China customers.”
Fairline Boats manufactures luxury motor yachts from 38 to 78 foot in two distinct ranges, Targa and Squadron. Fairline Boats is also launching a trio of 48-foot models, available globally from July 2013.