China Rendez-Vous To Launch SO! Hainan Yacht Show
Published: Thursday, 11 September 2014
China Rendez-Vous, organiser of yacht shows, classic car and other high-end events in China, announces a partnership with Sanya Yalong Bay Development Co., Ltd. to launch the first edition of SO! Hainan Dec 10-13.
The event follows the successful first edition of SO! Dalian to create a platform for the superyacht industry in the South of China. The four-day event will take place in the marina of the St. Regis Hotel, one of the most sophisticated infrastructures in the region. With over 80 superyachts and 10,000-targeted visitors expected to attend the event, the organisers are working with their partner on an ambitious cultural and entertainment program.
The Chinese yachting market is entering a new phase of development with a growing demand from sophisticated customers from all over the country. The development of new ports and facilities has opened up new avenues for this growing market.
The Sanya Yalong Bay Yacht Club marina has 130 berths for superyachts up to 100m, with direct access to the Bay and the China Sea. The St. Regis Hotel is integrated within the resort, and the Ritz-Carlton, the MGM and other international 5-star brands are located nearby.
In December the average temperature is about 25 degrees – a nice break from the cold climate affecting most other parts of the country.
"The event will bring a very rich and original program of cultural and entertainment activities,” says founder and CEO of China Rendez-Vous Delphine Lignieres. “We are very confident that in terms of traffic we can guarantee to our exhibitors an access to the elite population of China, people who are regular visitors to the island, villa owners and regional guests who will get a chance to combine a visit of the yacht show and the attendance of the lifestyle events."