Keppel Cove and Monte Carlo Yachts Enter Strategic Partnership
Published: Tuesday, 04 November 2014
On Oct 24, Keppel Cove and Monte Carlo Yachts announced their strategic partnership at a signing ceremony that took place in Shenzhen.
Representing the companies were Beneteau Asia Managing Director Thibaut de Montvalon, MCY Managing Director Fabrizio Iarrera and Trevor Fong, Head of Marina Management from Keppel Land Hospitality Management.
(From left: Fabrizio Iarrera, Trevor Fong, Thibaut de Montvalon)
Keppel Land’s first marina living complex project in Southern China, Keppel Cove aims to become the Pearl River Delta’s top yachting community. With many years of marina operating and development experience and Keppel Land’s strong international resources development in Singapore, Keppel Cove brings a world-class marina lifestyle to Zhongshan and the Pearl River Delta.
Meanwhile, as the pilot project of Guangdong-Macau independent travel route, members of Keppel Cove will be able to drive their boats directly from Keppel Cove to Macau. Keppel Cove is a national class-one open port.
Monte Carlo Yachts is a leader in the luxury yachting world. MCY's slogan 'Made in Italy, Made in France' and brand philosophy ‘Future, Classic’ matches well with Keppel Land’s ‘Unlimited thinking, extraordinary creating’ brand spirit. Within the scope of the partnership, MCY will introduce the high-end European yacht lifestyle into the Keppel Cove Marina Project. The club members can enjoy the world's top yacht life at the home. And the yacht club service can also been extended internationally thanks to MCY’s presence.
"We are very honoured to have the opportunity to cooperate with Keppel Cove Marina,” says Iarrera. “We are convinced that through the design of our yachts, built from our cutting edge manufacturing technology, we will provide every Keppel Cove Marina Member with an outstanding yachting experience.”
With Keppel Land's abundant resources and efforts from Monte Carlo Yachts, Keppel Cove Marina members will enjoy exclusive experiences. Besides enjoying top facilities in the marina and high-end club activities, Keppel Cove Marina members will be invited to the Cannes, Miami and Monaco international boat shows as distinguished guests of MCY; attend new model launch ceremonies and experience sea-trials aboard the luxurious yachts; visit Monte Carlo Yachts shipyard in France; and even visit the well-known yacht design studio Nuvolari & Lenard to witness the whole process involved in customising a yacht.
Members also will have opportunities to participate in yacht forums and summits organised by Monte Carlo Yachts and Beneteau, enhancing the yachting lifestyle with extraordinary voyages at the centre of the high-end yachting world.