First Versilia Yachting Rendez-vous receives 18,000+ visitors
Published: Tuesday, 23 May 2017
More than 18,000 visitors took part in the first edition of the Versilia Yachting Rendez-vous, the international show dedicated to the high-end nautical market, held in Viareggio from May 11 to 14.
(Photos: Versilia Yachting Rendez-vous)
Of the 18,324 visitors who participated at the show, 9% came from European countries (Spain, France, Germany, England and Holland), while 3% came from countries outside of the EU (with a significant presence from the USA, Russia, UAE, China and South America).
Along the docks of Viareggio, 72 boats from Italy and the world were showcased. On land, there were 117 exhibiting companies: boatyards, accessories, and elements of the production chain, in addition to luxury services available in the sector.
Azimut Yachts previewed its Grande 35 Metri at the show, inviting the journalists to visit the shipyard for viewing the ship currently under construction.
Ferretti Group displayed 15 yachts at the show, including CRN Atlante. The Group also presented the first Carlo Riva Award, as a tribute to the yachting legend that passed away in April, to the Azimut Benetti Group President Paolo Vitelli.
Paolo Borgio, Exhibition Manager, said: “To have created an event of this level in such a short time fills us with pride and satisfaction. For a long time, the Italian nautical sector had been waiting for an event that could show off one of the sectors that best represents the Made-in-Italy label around the world, and we have finally done it.
“At Fiera Milano, we have provided all our professional abilities in organising and managing large scale trade fairs, in order to guarantee an event with winning features we all expected. It was an excellent showcase for the Italian and international nautical sector, and a great festival for Viareggio, where the show was welcomed with great enthusiasm. The Versilia Yachting Rendez-vous has been a milestone in the Italian nautical sector, and has all the potential required to become an important international appointment.”
Lamberto Tacoli, President of Nautica Italiana, said: “For Nautica Italiana, the success of the Versilia Yachting Rendez-vous means three important things, the format that we offered proved to be the winning one: to create a new, outdoor, springtime event dedicated to high-end boats and the luxury nautical production chain.
“Involving brands and glamour Made-in-Italy in transversal manner proved to be a winning concept. And, finally, the third winning choice was to entrust organisation of the event to a professional third party. We are aware that the challenge for the next edition is a tough one: in fact, everything that was outlined this year must be developed for the coming edition. I would like to thank the organisers – the Tuscan Regional Authorities, and the Nautical District, but above all the entrepreneurs, from Italy and abroad, who believed in our offer.”
Vincenzo Poerio, President of the Distretto della Nautica e della Portualità Toscana, said: “Some of our objectives have already been reached in this edition zero, which will allow Viareggio to regain momentum and positive energy even in its everyday life, and makes it possible to bring pride to the nautical district, to the boatyards and to the businesses.
“The protocol signed with the Tuscan Regional Authority and the Municipality of Viareggio launches the event for the next three years, making a collaboration possible, which stabilises and consolidates this unique event, hosted in a unique location, where it is possible to show off a luxury nautical sector that is famous the world over, right in the place where it is produced.
(Riva 76' Perseo)
“Along one road – via Coppino – and in the neighbouring streets, it feels almost as if we were in a giant open-air factory: in these last few days, this impression was even more real and evident. The organisation of this event was a demonstration of a new way of being Italian – not only lovers of style, luxury, and beauty, but also a strong will to do so together, with pride and love for ourselves and for our abilities.”
The Versilia Yachting Rendez-vous, driven by Nautica Italiana, was organised by Fiera Milano, in collaboration with the Distretto Tecnologico per la Nautica e la Portualità Toscana, with the support of the Tuscan Regional Authorities and the Municipality of Viareggio, with the intention of involving the entire industry, as well as national and international associations in the sector.
The second edition is scheduled in May 2018.