Exhibitors in Miami report qualified buyers and sales
Published: Wednesday, 07 March 2018
Boat buyers took to the docks from February 15-19 at the 30th annual Miami Yacht Show. The annual event featured more than 500 new and brokerage yachts and the latest marine technology and accessories.
(Photo: Forest Johnson - Miami Yacht Show)
The in-water yacht show, co-owned by Informa and the International Yacht Brokers Association (IYBA), covered more than 1.2 million square feet of space along the Indian Creek Waterway.
For the third year, the show also included a display of superyachts on Watson Island at Island Gardens Deep Harbour marina, known as Superyacht Miami.
"We were fortunate to have beautiful weather and the calibre of the client was excellent," said IYBA Vice President Paul Flannery. "I had reports from several exhibitors that they enjoyed success and expect to see more business in the days to come as a result of their encounters at the show.
“The Miami Yacht Show remains one of the most important shows of the year and with changes for 2019 in the making, we expect it will continue to be a critical show for the marine industry and new buyers."
Denison Yachting, one of the exhibitor, received strong sales from Hatteras and a few deals at the brokerage display. The American dealer also sold a Sanlorenzo 112 that occurred on the docks over the weekend.
Also, Sunreef Yachts, which drew interest among potential buyers for its new Supreme 68 power catamaran, called it "a very quality show for us and promised to come back next year.
A new exhibitor to the show, RMK Merrill-Stevens affirmed the platform for reaching buyers and announced its 100-ton lift addition this year to the 2,700-ton shiplift that’s under construction.
"The 2018 Miami Yacht Show was the perfect place for the new RMK Merrill-Stevens to make its Miami debut,” said RMK Merrill-Stevens President and CEO Aaron Leatherwood.
“The show gave us the opportunity to reunite with loyal clients and expand relationships with new owners and vendors. We found that customers were eager to learn more about the growing strengths of the yacht industry in Miami,"
Roger Moore, CEO of Nautical Ventures, which hosted the show's first ever AquaZone demonstration area, said: "This was our best show on Collins Avenue with our highest traffic count in the last three years.
"From show set-up to sales, this year set the bar high. We had record sales with an over 80 per cent sell-through rate, and we have more quality prospects for post-show follow-up than in previous years. We are very pleased."
Two different boat shows took place concurrently in Miami and Miami Beach during Presidents' Day weekend. Informa manages, produces and co-owns the Miami Yacht Show. The Miami International Boat Show on Virginia Key is owned and operated by the National Marine Manufacturers Association.
"It was apparent that additional investments were made to make it easier to commute between the various locations of the show and provide options for an ultra-luxurious experience," said Sally Doleski, Vice President of Marketing at Ocean Alexander.
"The Miami Yacht Show is becoming one of the most important shows for us as a yacht manufacturer and we're excited about all the future possibilities for growth."
Informa Exhibitions has announced that the 2019 Miami Yacht Show from February 13-17 will move to the north of downtown Miami where the Miami Herald building once stood and Sea Isle Marine is currently.