Benetti moves forward in Asia with Oasis 135’ and BNow
Published: Tuesday, 17 April 2018
Italian yacht builder Benetti returned to Singapore Yacht Show (April 12-15) with the Oasis 135’, a new model in the Class product line built to respond to the latest design trends.
(Photo: Benetti - Oasis 135’)
The Oasis 135’ is a 41m displacement yacht designed jointly with RWD, the English superyacht design studio. She boasts a large superyacht beach club with fold-out bulwark and a central spa pool. Other features include her al fresco dining area on bridge deck aft and the superyacht sundeck with large hardtop.
Benetti Worldwide Sales Director Roberto Corno commented: “Singapore Yacht Show is a must-go international show for Benetti, which further reflects Asia’s importance in Benetti’s success and development globally. We keep investing in Asia with best talents on-ground and resources to solidified our leading position and partnership with agents.”
In addition, the builder highlights the four newly developed custom models in the BNow family product which offer reduced delivery times and extensive opportunities for customisation. These new steel and aluminium yachts are a new family of displacement yachts part of Custom Now family product, offering four different sizes: 48m, 55m, 63m and 68m.
Feature to highlight in the BNow models is the wellness areas, which include gyms, spas and beach clubs, as well as informal indoor and outdoor lounge areas.
Benetti has accelerated its expansion in Asia over the past eight years and appointed Peter Mahony as General Manager of Benetti Asia, who directly manages sales throughout the region, responsible for maintaining customer satisfaction levels and heading up after-sales and marketing development.
The yacht builder has currently a fleet of over 14 yachts based in the Asia Pacific region with seven in Hong Kong ranging from 93ft to 65m and is building at its two production sites, Livorno and the headquarter in Viareggio.
Recent sales in the APAC region include BM004, the fourth unit of the Mediterraneo 116’ model from the Class Displacement range sold to an Asian businessman. The 35.5m yacht feature exterior lines by Giorgio M. Cassetta Design, while the interior design will be entirely customised according to the owner’s desires. BM004 is expected to deliver in 2019.