News

Published: Friday, 08 February 2019

With the M/Y Hanaa, Dominator Yachts extends its bespoke and multi-awarded Ilumen philosophy to the Middle East with the successful opening of a new market.

An Ilumen is not off the rack; it is made-to-measure. Accordingly, Dominator collaborates with the best experts in their fields to ensure that every Ilumen is at the cutting edge of engineering and design, in order to offer yachts that are powerful, thrilling, beautiful and safe beyond what exists in the market currently.

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(Photo: Dominator Yachts)

Apart from the necessary structural and regulatory considerations, the owner of a Dominator Ilumen has no limitations, as the entire cabin layout, interior design, décor details and materials, propulsion system, hull type, performance parameters and personal cruising speed, fixtures and fittings can all be chosen individually.

“With the delivery of M/Y Hanaa to a local owner, it is the perfect time to revive the long-established strengths and values of the Dominator brand and Dominator’s craftsmanship in the Middle East. Many planning hull vessels of the traditional Dominator range are cruising the Middle Eastern waters already, and the brand is known for the high quality of materials used and the Italian craftsmanship applied", says Angela Pernsteiner, CEO of Dominator Yachts.

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(Photo: Dominator Yachts)

Pernsteiner continues: "After the innovative introduction of the Ilumen concept by the industry’s first Virtual Reality experience at the Dubai International Boat Show a while ago, the arrival of the first Ilumen as a real-life experience is an important strategic step for us. With European construction and design expertise and established local network, the owner is the perfect bridge between the two cultures and a wonderful brand ambassador of the bespoke Dominator Ilumen philosophy. Joint events in Kuwait and Oman will follow the successful launch in Dubai.”

The arrival of the first Ilumen in the Middle East is accompanied by the start of an important collaboration with the prestigious and first-ever Buglari Yacht Club in Dubai, symbolising the perfect match of Italian glamour and lifestyle in Dubai. Recreating the charm of a Mediterranean atmosphere in Dubai, the yacht club and the city are a yachting hub for viewers from Europe and Asia, adding importance to Dominator’s strategic position there. While Buglari has a strong connection to art, design and the most beautiful places in Italy, every Dominator Ilumen is a work of art, demonstrating Italian design and innovative naval architecture, and lead by every individual owner’s ideas of their dream yacht.

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(Photo: Dominator Yachts)

Bespoke up to the last detail, M/Y Hanaa offers megayacht features in a convenient 28-metre configuration, blending innovative exterior design with advanced technology and master craftsmanship. Like every Ilumen, she offers extraordinary elements for a yacht of this size, with practical applications, inspiring and innovative features and a unique usage of space and light.

"Hanaa" is an Arabic word that means happiness, bliss and felicity, which can be felt from the very first moment stepping on board. Some of its highlights include a powerful tropical air conditioner; an extendable, foldable and adjustable table in the main salon and a bespoke parquet in taupe in the owner's cabin. Splashes of fresh orange-red Hermès fabrics were used throughout the interior.

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(Photo: Dominator Yachts)

At its debut in the Dubai International Boat Show a few years ago with the Dominator Ilumen, Dominator presented the yachting world’s first Virtual Reality experience. Now, with the arrival of M/Y Hanaa in Dubai, the innovative design lept off the Virtual Reality concept, reviving the long-established strengths and values of the shipyard's brand and esteemed craftsmanship in the Middle East. Dominator will be exhibiting this first Ilumen in the Middle East at the Dubai International Boat Show 2019.

The Ilumen has been granted internationally-recognised awards multiple times, including the 2018 Robb Report Best of the Best: Excellence in Space and Technology; the 2018 World Yacht Trophy – Best Semi-Custom Yacht; the 2018 International Yacht & Aviation Master Cabin Award; the 2017 World Yacht Trophy – Most Innovative Yacht; the Christofle Yacht Style Awards 2018 – Best Interior Design; the Boat Builder Awards - Best marketing award for Ilumen Virtual Reality; and the International Yacht and Aviation Award 2018 - Master cabin design.

www.dominatoryachts.com